Project
AT NOVIAS
The directive for this project was to create a feminine logo and identity that incorporates the name of the fashion designer, that not only represents the designer’s brand but also resonates with her target audience.
The Idea
The initial proposal was to create a monogram that represented the fashion designer’s name. The inspiration was to convey femininity and elegance through a soft, fresh color palette, reflecting both delicacy and a timeless sense of style.t
Client
A Bridal Fashion Boutique
Work
Logo, Visual Identity and Web Design
My Role
My Approach & Contributions
To bring this idea to life, I designed a typographic symbol that captured the brand’s essence and could be applied consistently across all touchpoints from the website to tags and corporate materials. The combination of delicate tones with elegant typography ensured the identity communicated warmth, sophistication, and visual consistency in every application.
The Results
Get in touch!
To discuss your new project!
Feel free to contact me with any inquiries or questions!